5 Sales Challenges You’ll Face (and What to Do about Them)

Once you identify a sales lead, qualify it, and agree to pull together a proposal, you still face many challenges as you navigate the sales process. In a recent interview for her blog, sales strategist Jill Konrath and I talked about some of those challenges.

I thought I’d elaborate on five of the challenges in my latest newsletter. In short, those five challenges are:

  1. Manage Perceived Risk
  2. Respond to New Decision Makers
  3. Craft a Compelling Win Theme
  4. Understand How Clients Use a Sales Proposal
  5. Don’t Shoot Yourself in the Foot

If you want the full story, click over and read the article in this month’s issue of The Guerrilla Consultant.

About Michael W. McLaughlin

Michael McLaughlin is the principal consultant with MindShare Consulting LLC, a firm specializing in the services industry.

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