Status Report on Thought Leadership

Analysts at Sourceforconsulting.com reviewed consulting firms’ thought leadership marketing for the first half of this year to give us a sense of where firms are focusing their efforts and investments. It’s interesting that 58% of the thought leadership published wasn’t industry or sector specific. Some firms choose to take the “generic” (cross-industry) approach to thought [...]

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Reflecting

It was just a few weeks ago that I finally underwent “minor” surgery on my ailing right knee. Even though the medical professionals consider the “procedure” routine, it still lays you out for a while. Simple things, like walking up and down stairs, become a challenge. And forget driving, walking more than a few feet [...]

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Sanity Check: Listening

People can tell when you are actually listening to what they say and when you’re just waiting for them to finish so you can talk.

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The Secret to Long-Term Success

I’m sure you’ve seen this happen: two people with similar talents, skills, and education attempt the same job. One person succeeds beyond everyone’s expectations and the other flames out. Certainly, no one knows exactly why such differences in performance occur. But for the top performers I know, the key to long-term success begins with a [...]

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Who Decides?

We all know that clients buy perceived value when they hire a service provider. Your efforts during the sales process contribute to your client’s perception of value, of course, but other sources of influence can be equally critical to your client’s buying decision. Before most people make a big purchase, they seek out advice from [...]

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How to Pull Off a Great Webinar: Podcast with Roger Courville

If you’re like me, you’ve attended many webinars or other virtual presentations. Overall, the quality of the sessions I’ve seen have been, at best, uneven. Given that, I thought I’d ask Roger Courville, one of the most articulate experts on this subject, what it takes to stage a great webinar. Roger wrote the book on [...]

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Timing

You’ve probably heard a client say something like, “Sorry, the timing just isn’t right for this project. We have too many other things going right now.” In those unwelcome words, many consultants see a sales objection in disguise. Their response: change the dynamic of the sales proposition–add more value, shift the terms, or make a [...]

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Services Industry News: Quick Takes

Here’s a brief roundup of links and news from around the services industry. 24% say they’d rather give up sex than sit through another PowerPoint presentation. The Economist offers advice to consultants as demand for services rebounds. Job market for consulting shows real signs of life. What consultants are earning at 4,956 companies. Accenture’s earnings [...]

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